travel
noviembre 23, 2025
¿Qué prefieren los colombianos al momento de viajar? Esto reveló un estudio
El turismo global atraviesa una transformación; esto porque ya no se trata solo de recorrer destinos, sino de encontrar un sentido en cada viaje.
TL;DR
- The concept of 'traveling with purpose' emphasizes connection with nature, personal well-being, cultural immersion, and personal growth.
- In Colombia, there's a growing interest in authentic experiences combining nature, culture, and personal development.
- In 2024, popular activities for Colombian travelers included sun and beach (71.4%), local gastronomy (65.3%), and flora and fauna observation (40.8%).
- Transformative activities like volcano visits (42.9%) and cultural tours with local community interaction are also growing.
- Colombian tourists now prioritize calm, genuine environmental connection, and purpose in their travels.
- Costa Rica is highlighted as a destination aligning with this traveler profile due to its significant biodiversity and sustainable tourism.
- Costa Rica holds about 6.5% of the world's biodiversity and protects over 25% of its territory in wilderness areas.