economy
diciembre 22, 2025
Nuevo banco DAVIbank lanzará campaña con productos a pymes
Jorge Rojas Dumit, CEO de Davibank. Foto: Archivo particular
TL;DR
- DAVIbank is a new bank created by Grupo Davivienda, managing Scotiabank's Colombian operations.
- DAVIbank has the potential to remain independent of Grupo Davivienda.
- Jorge Rojas Dumit has moved from Davivienda's executive vice presidency to lead DAVIbank.
- In its first two weeks, DAVIbank has seen growth in deposits and disbursements, with high satisfaction levels.
- The transition involved some initial intermitencies resolved with temporary use of Scotiabank's platform.
- Customers' access, passwords, and digital applications remain unchanged.
- DAVIbank clients will have access to approximately 3,000 ATMs and 600 offices.
- Interest rates for DAVIbank clients will follow market rates and are independent of Davivienda's rates.
- DAVIbank has strong alliances with PriceSmart, Lifemiles, Codensa, Cencosud, Terpel, and One Rewards, differentiating it from Davivienda.
- DAVIbank has introduced a digital debit card and savings account 'pockets' with 8% annual profitability.
- For businesses, DAVIbank offers leasing and renting for productive assets.
- DAVIbank sees an opportunity to leverage Davivienda's Central America and Miami presence.
- The bank is preparing to relaunch its offering for SMEs in Colombia.