economy
diciembre 26, 2025
Mitho Wellness Club proyecta crecimiento del 300% en 2025 y prepara expansión nacional en 2026
Mitho Wellness Club proyecta crecimiento del 300% en 2025 y prepara expansión nacional en 2026 Foto: Cortesía
TL;DR
- Mitho Wellness Club projects 300% growth and nearly $500,000 in sales by the end of 2025, with over 300 active users.
- A new countryside location in Suesca is scheduled to open in January 2026, alongside a national expansion plan.
- The company's model integrates physical training, nutrition, and medical monitoring, supported by technology and personalized follow-up.
- A proprietary app centralizes user progress information, considered crucial for scaling the service.
- Mitho Wellness Club secured $500 million in investment in 2025, allocated to technological development and operational strengthening.
- The company plans to invest an estimated $500,000 in new locations for 2026.
- Projections for 2026 include over $1 million in revenue, driven by the opening of up to five new locations in Bogotá, Barranquilla, and Medellín.
- The national expansion strategy involves gradual growth and assessing the model's performance in different urban markets before considering internationalization.