economy

diciembre 19, 2025

Banco AV Villas se lanza a impulsar la cultura del ahorro con los bolsillos digitales

Periodista Portafolio18.12.2025 18:05 Actualizado: 18.12.2025 18:22

Banco AV Villas se lanza a impulsar la cultura del ahorro con los bolsillos digitales

TL;DR

  • AV Villas encourages the use of digital 'pockets' for savings and financial organization.
  • These digital compartments allow users to save bonuses, extra income, or monthly income portions.
  • Over 90,000 organizational and interest-earning pockets have been created by clients.
  • The 'Bolsillo Ganador' campaign offers 100 prizes of $200,000 for opening a pocket.
  • Interest rates for these pockets can reach up to 10.5%.
  • The initiative aims to transform how Colombians use bonuses like Christmas bonuses and to foster a savings culture.