economy
diciembre 24, 2025
Estos son los regalos que más compran los colombianos durante la Navidad
Las vitrinas, los centros comerciales y las plataformas digitales vuelven a convertirse en protagonistas cada diciembre en Colombia.
TL;DR
- Technology, including mid-range smartphones and wireless headphones, leads Christmas gift purchases in Colombia.
- Small appliances like blenders and air fryers are popular choices for the home.
- Fashion items such as clothing, footwear, and accessories, especially basic and versatile pieces, remain a consistent choice.
- Toys, particularly educational games and interactive items, are favored for children.
- There is a growing trend of gifting experiences like vouchers, gift cards, and short travel plans.
- E-commerce has become a significant channel for gift shopping due to convenience and price comparison.
- Budget and promotions are crucial factors for consumers when making Christmas purchases.
- Colombian gift-giving emphasizes usefulness, closeness, and meaning, reflecting a more conscious approach to holiday shopping.