Marca de juguetes Toys 'R' Us anuncia su llegada al mercado colombiano para 2026

TL;DR

Toys 'R' Us will officially launch in Colombia in 2026.
The expansion is part of a global strategy to reconnect with children and families.
The company will use a mixed model of franchise, distribution, and logistics.
This strategy aims for broad market coverage from the first day.
The announcement has generated interest in the retail sector.

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