economy

diciembre 26, 2025

Atentos: nuevas tiendas de juguetes y ropa infantil estarían en Colombia para la próxima Navidad

Moisés Cohen, presidente de Cotton Candy International , firma internacional Foto: Cortesía

Atentos: nuevas tiendas de juguetes y ropa infantil estarían en Colombia para la próxima Navidad

TL;DR

  • Cotton Candy International acquired the master franchise for Toys R Us and Baby R Us for Latin America.
  • The company is expanding the brands through a flexible franchise model including independent stores, corners, combined formats, and airport presence.
  • Product imports are centralized in Colón, Panama, and distributed across the region.
  • Negotiations are underway with potential franchisees in Colombia, with a target launch in major cities by 2026.
  • The brands aim to offer a unique retail experience with play areas and a wide range of infant and children's products.
  • The company provides comprehensive support to franchisees, including marketing, point-of-sale systems, and product assortment.
  • Toys R Us and Baby R Us have a significant global presence and a history dating back to 1947.