economy
diciembre 26, 2025
Atentos: nuevas tiendas de juguetes y ropa infantil estarían en Colombia para la próxima Navidad
Moisés Cohen, presidente de Cotton Candy International , firma internacional Foto: Cortesía
TL;DR
- Cotton Candy International acquired the master franchise for Toys R Us and Baby R Us for Latin America.
- The company is expanding the brands through a flexible franchise model including independent stores, corners, combined formats, and airport presence.
- Product imports are centralized in Colón, Panama, and distributed across the region.
- Negotiations are underway with potential franchisees in Colombia, with a target launch in major cities by 2026.
- The brands aim to offer a unique retail experience with play areas and a wide range of infant and children's products.
- The company provides comprehensive support to franchisees, including marketing, point-of-sale systems, and product assortment.
- Toys R Us and Baby R Us have a significant global presence and a history dating back to 1947.