El turista global de 2026 prioriza bienestar, viajes espontáneos y menor estacionalidad, estas son las tendencias

diciembre 19, 2025

TL;DR

80% of global travelers are interested in wellness-related experiences.
71% prioritize romantic destinations, and 69% prefer nature-based accommodations with local gastronomy.
47% consider spiritual travel relevant, and 25% seek tranquil vacations.
67% of tourists will make impulse travel decisions, and 75% will travel as personal reward.
Colombia's lack of distinct seasons is favorable for year-round tourism and off-peak travel.
68% of tourists plan to buy souvenirs, favoring gastronomic and sustainable options.
Over half of travelers are open to interacting with technologies like robots and AI for planning and in-destination experiences.

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